Attention all Localized Churches, Ministries, Non-Profits, and Businesses
Sending out custom-designed postcards can be an effective way to connect with people and rally support for both the Church and local non-profits. Here are some of the benefits:
Churches
How Postcards Can Be Effective
Non-Profits
A custom-designed postcard can serve as a tangible and personal invitation, cutting through digital clutter and landing directly in the hands of potential visitors within the local community. The visual appeal of a thoughtfully designed card can capture attention and create a positive first impression of the church. By clearly communicating service times, location, and a welcoming message, the postcard acts as a direct call to action, encouraging individuals and families to consider attending.
● Tangible and Engaging
● Cost-Effective Outreach
● Highly Customizable
● Direct and Focused Messaging
● Targeted Reach
● Increased Brand Awareness
● Easy to Share
● Measurable Results
A visually appealing postcard, thoughtfully designed with a clear message highlighting the organization’s local benefits, such as community support programs, environmental initiatives, or cultural enrichment, can capture residents’ attention. By directly landing in mailboxes, it fosters awareness of the positive impact the organization has on their neighborhood, building a sense of local pride and encouraging community members to offer their support through volunteering, donations, or simply advocating for the organization’s presence. This tangible connection can significantly bolster local backing and appreciation.
Local Retail and Food Service
This includes restaurants, cafes, bars, local shops, and grocery stores. These businesses rely heavily on residents and workers for their customer base.
Personal Services
This sector encompasses businesses like hair salons, barbershops, nail salons, spas, dry cleaners, and personal trainers. These services are often considered discretionary spending and are directly tied to the financial well-being of the local population.
Home Services
This includes plumbers, electricians, carpenters, painters, landscapers, and cleaning services. While some home repairs are essential, many home improvement and maintenance services depend on homeowners’ financial capacity and willingness to invest in their properties.
Local Transportation Services
This includes taxi services, ride-sharing drivers, and local delivery services
Please Note:
With postcards, we can’t give a blanket estimate on cost. It greatly depends on how many cards you want printed and what type. Are we using your mailing list or our own? Are you doing the mailing, or are we?
There are just too many variables.
Please fill out the form below, and we’ll send you a cost estimate soon.
Five reasons as to why you should consider adding Postcards to get the word out
1. Cut Through the Noise and Reach Directly
2. Hyper-Local Targeting for Maximum Impact
3. Visually Appealing and Quickly Communicated Message
4. Cost-Effective and Measurable Marketing
Professional impact,
exceptional value.
This delivers both for local outreach
5. Build Brand Awareness and Community Connection
Why do I need this?
Once your strong brand is in place—with a great logo, a catchy tagline, and a clear one-liner description of your offer—your next key step is a professional, customer-focused website. When that’s done, you’ll have a solid base. Then, it’s time to advertise. From what I’ve seen, for businesses that depend on their local area, regularly mailing postcards to specific people in and around their zip code is often the most effective way to get results without a huge budget. There are other ways to advertise, but until you can invest in things like TV ads, postcards can significantly impact your money.
Some Postcard Statistics
● Response Rates: Data indicates between 2.79% and 4.25%. On average, around 3.68%.
● Return on Investment (ROI) for Postcards: According to one source, postcards sent to a house list can achieve an ROI of 29%, and those sent to a prospect list around 23%.
● Higher than Other Media: Postcards can achieve significantly higher response rates than email, paid search, social media, and display advertising (potentially up to 8.5X higher than email).
● Case Studies: Some case studies show high ROI from postcard campaigns. For example, a dermatologist mailing postcards reportedly achieved a 239% ROI.
We offer Custom-Designed cards
(and more generic ones if on a budget)
Real Estate agent introducing herself to the local community
Home Improvement Contractor looking for new business
Pastor is inviting people to attend his church service
Christian Counseling Services
Local homeless charity dinner at the Firehouse
Prolife Pregnancy Resource Center
Christian SEO Company — Christian Digital Marketing — Christian SEO — a rejected stone
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Attention Church Youth Groups and DIY’ers
In addition to postcards, we can also design doorhangers that you can distribute to all the front doors in your neighborhood. This is a great opportunity for your organization to save quite a bit of your marketing budget and get your message out professionally and effectively. If interested, please let us know on the form below.
A postcard specifically sent to a person at their address
Makes your message personal!
Fill out the Form below for more detailed information for your specific needs
Have questions? Do you need a quote for a specific project? How long will it take to complete? Or, want to chat?
Postcards are not for everybody
It’s true that postcards, while effective for specific applications, may not be the optimal marketing channel for every business. However, they can be a particularly impactful tool for those deeply connected to their local economy. Businesses such as dental practices, landscaping services, and retail stores, whose success hinges on community engagement, often find postcards valuable in their marketing strategy.
We offer a comprehensive, in-house design service, partnering with trusted professional printers and mailing services. This meticulous approach ensures that your postcards reach your local audience and project a polished and professional image, fostering trust and recognition within your community.
We want to be an extension of your team, dedicated to helping you achieve your marketing objectives. Our experienced postcard design team is ready to collaborate with you to craft a compelling card tailored to your specific needs and local market.
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